Chris Dalton
Director, Customer Marketing

I’m saving 8-10 hours each week because of Peerbound, which allows me to materially increase my output and scale our customer marketing programs without having to add a new headcount. Our sales team is super happy that they don’t have to ask for customer proof anymore, and they’re selling more confidently, which should lead to more deals closed and faster.

Brittnee Dawson
Director, Customer Marketing
★ ★ ★ ★ ★

Making Advocacy Easy with Peerbound: A New Way to Amplify Customer Voice

What do you like best about Peerbound?

Peerbound has made it much easier to find and share customer proof across the company. Before, we had quotes and feedback stored in different places, and it took too long to track anything down. Now everything is organized, searchable, and ready when we need it. The proactive proof feature has been a big time saver. Getting relevant quotes and logos right after a call means reps can move faster and bring the customer’s voice directly into follow-up conversations. It’s been a big help in scaling advocacy since our team can focus on higher-value work while Peerbound handles sourcing and approvals. The Peerbound team has been great to work with. They listen, move quickly on feedback, and continue to improve the product in meaningful ways. Seeing adoption grow fast, especially in Slack, shows how much value the tool has added.

What do you dislike about Peerbound?

It would be nice to have more visibility into quote approvals, like seeing what’s still pending or having conditional approval options (e.g., name-only or anonymous use). The good thing is the Peerbound team has been open to feedback and continues to update the platform regularly.

What problems is Peerbound solving and how is that benefiting you?

Peerbound has solved the problem of scattered customer proof and slow approvals. It’s made it simple for our teams to find, share, and use the most relevant and up-to-date customer sentiment. It’s helped us move faster and made advocacy something we can actually scale instead of constantly managing. Reps are more confident using proof in their outreach, and approvals that used to take days now happen in hours. The whole process feels simpler, more consistent, and helps us put the customer voice at the center of how we sell and communicate.

Danielle Stefanello
VP, Enablement & Chief of Staff to President and CRO

We’ve embedded Peerbound directly into our enablement and onboarding, making customer proof a core part of how we train and equip our sales team from day one.

Heather Foeh
★ ★ ★ ★ ★

Effortless Advocacy and Insights with Awesome Support from Peerbound

What do you like best about Peerbound?

Peerbound has been transformative for us in simplifying how to handle customer advocacy requests and create case studies. Pulling quotes, moments, and insights from calls or existing content is straightforward and saves a lot of time. Features like proactive proof emails and the Slackbot make the platform really practical since the right information comes to us instead of us having to search for it. It also fits easily into our day-to-day workflow, and the filtering options have been especially helpful when we need to find specific customer insights. The support from the Peerbound team has been excellent. The quick, detailed responses from the team really stand out, and they are open to feedback and often work our suggestions into the product roadmap, including building an amazing feature for reps to quickly find value statements from their prospect calls. Other features like suggested moments and approval management have made my work easier and more scalable. Finally, I'm thrilled with the way I've seen the sales organization readily adopt Peerbound!

What do you dislike about Peerbound?

One area that could improve is the ability to handle multiple transcripts at once. The single-transcript setup works fine, but being able to analyze several calls together would make building case studies even faster. I know this is on their roadmap, so I am looking forward to it. Another small challenge has been tracking approvals and knowing whether a customer has reviewed or rejected a quote. More visibility into this process or options like conditional approvals would help. That said, the Peerbound team has been very receptive to feedback, so I am confident these improvements will come.

What problems is Peerbound solving and how is that benefiting you?

Peerbound helps us streamline customer advocacy by making it easier to gather, organize, and use customer quotes and stories. It removes the manual work of digging through calls or starting case studies from scratch, so we can build content much faster. The Slackbot and proactive proof emails make sure our teams always have relevant, real-time insights ready to go, which has improved collaboration and boosted our ability to drive sales and customer engagement.

Katlin Hess
Director, Customer Marketing
★ ★ ★ ★ ★

Peerbound Makes it Easy to Deliver Customer Proof and Influence Revenue

What do you like best about Peerbound?

What I like most about Peerbound is how intuitive and fast it is. The Slackbot has been huge for our team. It responds quickly, and being able to ask things like “What customers do we have in X industry?” or pull value statements straight from calls saves us a ton of time. I also really like the proactive proof feature. It is great to see how much our customer proof is actually being used to influence deals. The support from the Peerbound team has also been outstanding. Our CSM, Gareth, is always available when we need help or have feedback. They made sure the implementation, from Slack to Salesforce integration, went smoothly. They are open to feedback and act on it quickly, which makes it feel like a true partnership instead of just another vendor relationship. That has been a big value add for us.

What do you dislike about Peerbound?

Peerbound’s proactive proof emails are only currently available for net-new business. These have been huge for us, so we would love to also get these for all of our other reps who work on renewal or expansion opportunities. That said, the team is currently working on this and it is clear they are committed to refining the product and making it better.

What problems is Peerbound solving and how is that benefiting you?

Peerbound makes it much easier to identify and use customer stories and proof. It has drastically cut down the time it takes to find the right content for sales and marketing. It also helps us surface the right customer advocates and proof points at the right time, which creates better alignment across teams. The Slackbot and proactive proof emails have been especially helpful in influencing deals and showing how customer stories impact revenue, which has been a big win for my role.

Vera Flores
Senior Manager, Customer Marketing

Peerbound, you are the force multiplier for customer marketers. One might even say you're the wind beneath my wings.

Leslie Barrett
Director of Customer Marketing

Marketers no longer have to wait for me; they can use the Slack bot to find what they need on their own.

Michael Burton
CEO

Stop me if this sounds familiar: the team is begging for more customer stories. So you spend a pile of cash and hours collecting quotes, designing slick PDFs, maybe even filming a mini doc. Everyone high fives on launch day. Seven days later those assets are rotting in a Google Drive folder no one can find. That was us. I was a closeted customer-story hater. Not because I don’t love a win, but because the ROI was vapor. Creation was "easy." Activation was impossible. Then Emily Landgraf rolled out Peerbound and flipped the script. Now every Stitcher can summon our entire proof library with a single chat prompt. The bot ingests every story, every use case, every G2 review in real time: • Show me stories where we detail the technical solution • Pull all use cases on Braze Content Cards • What are our best Segment + Braze wins • Fetch everything on [CUSTOMER NAME], pronto • I need effective push campaigns, right meow Responses are instant, linked to the source. No more shoulder taps. No more I’ll get back to you. No more deals lost because evidence was MIA. We even opened a Slack channel so the Braze team can self serve the same library. That shifts us from vendor to verified partner in their sales cycles. Lesson: the value of customer stories is 100 percent correlated to access. Fix that and the mountain you are sitting on finally starts to sell. I was wrong about the problem. Peerbound proved it overnight.

Saad Ahmed
Strategic Account Executive, Corporations

What is this magic? I love these emails automagically showing up in my inbox after my call.

Paola Johnson
Senior Customer & Community Marketing Manager

Quote approvals in Peerbound are a dream. It generates the email and includes the CSM. I don't think we can ask for more; Peerbound already automates all the steps we would normally do ourselves.

Scarlet Moon
Associate Customer Marketing Manager
★ ★ ★ ★ ★

Peerbound is a tool that helps both the customer marketing and field teams.

What do you like best about Peerbound?

I appreciate how Peerbound centralizes all our customer stories and insights in one easy-to-navigate platform. The interface is intuitive, and the Slack integration ensures our team can access what they need without friction. It's energizing to see our channels filled with positive customer moments, and the way it proactively delivers content to our sales team has been a real game-changer. Overall, it's been an incredibly useful resource for us.

What do you dislike about Peerbound?

So far, I haven’t encountered anything negative. The experience has been smooth and straightforward + customer success team is beyond amazing!

What problems is Peerbound solving and how is that benefiting you?

Peerbound keeps the entire team aligned on our latest customer stories and insights. With everything centralized, our sales reps can easily locate the right proof points, helping them stay focused on engaging with prospects. It also helps marketing team identify content gaps and better understand what resonates with our customers.

Jessica Hooper
Senior Manager, Customer Marketing
★ ★ ★ ★ ★

Transforming Customer Stories with AI: Faster, Smarter, and More Impactful

What do you like best about Peerbound?

Peerbound has been a game-changer in how we create customer stories. We used to rely on external writers—costly and often hit-or-miss in quality. Now, I can generate a strong first draft in under a minute, requiring only light edits. I also love the Gong integration—it helps me discover advocates I didn’t even know we had and highlights what they’re already saying about our product. Plus, we gain valuable competitive insights and ROI-driven proof points, which are incredibly useful. The Peerbound team is fantastic—responsive, open to feedback, and always improving. Our shared Slack channel makes it easy to ask quick questions, and they’ve already built multiple features (like YouTube uploads) based on my suggestions.

What do you dislike about Peerbound?

I would love to see more context for certain quotes or use cases, which I know the team is working on.

What problems is Peerbound solving and how is that benefiting you?

Peerbound helps us identify new advocates, streamline the creation of customer stories and testimonials, and, thanks to their new Slackbot, effortlessly deliver them to our sales teams. It highlights powerful quotes and use cases, enabling us to craft stronger, more authentic narratives that showcase the real impact of our product.

Luis Gonzalez
Senior Customer Marketing Manager
★ ★ ★ ★ ★

Peerbound makes finding customer insights simple and helps our team work faster

What do you like best about Peerbound?

The best thing about Peerbound is how easily it pulls relevant customer insights right from our conversations. It feels like having an extra pair of hands that instantly finds the perfect quotes and stories. I also love the Slackbot. It lets us find the information we need on the spot, without sifting through tons of transcripts. It is particularly helpful for people who are new to the team and don't have as much background context on our customer base.

What do you dislike about Peerbound?

There hasn’t been anything that bothers me so far. Everything has worked well, and I haven’t run into any major issues.

What problems is Peerbound solving and how is that benefiting you?

Peerbound addresses the challenge of quickly finding and using customer success stories and insights. It gives us instant access to quotes and case studies that we can use to strengthen our sales and marketing strategies. This means we can respond to requests faster and create more targeted content. It also helps us spot potential advocates and figure out what truly matters to our customers—information that shapes our overall approach. In short, Peerbound has significantly boosted our team’s productivity and effectiveness.

Jesse Abing
Director, Customer Training and Curriculum

In the last couple of months, we've gotten the ball rolling more with a lot of your efforts, Gareth. That's been great in making sure we're getting these stories, so it's not just down to me and Austin to do all the work, and we can reliably see ROI consistently.

Will Crocker
VP, Customer and Partner Education
★ ★ ★ ★ ★

Peerbound brings awesome voice-of-customer insights into your company

What do you like best about Peerbound?

One of the best parts of Peerbound is how it quickly flags positive customer sentiment, competitive intelligence, and ROI insights and brings it to you in Slack, on their app, and other places. It streamlines our review strategy and saves us a ton of time. It also helps us find many advocates we never would have known about before.

What do you dislike about Peerbound?

There is occasionally too much good stuff that comes through. Some settings around controlling the volume of moments and advocates would be helpful, but the team is receptive to feedback and super fast at building new features.

What problems is Peerbound solving and how is that benefiting you?

Peerbound helps us understand why our customers choose Braze over the competition and what value they get from our products. It also helps us find advocates and use customer proof point to combat competitors' talking points.

Emily Flandermeyer
Solution Marketing Associate
★ ★ ★ ★ ★

A Game-Changer for Customer Stories

What do you like best about Peerbound?

Peerbound is far and away the best partner I've worked with in my career. Their support is second to none, and the speed at which they've built & improved their platform is incredible. Peerbound has made capturing, organizing, and generating customer stories so much easier for us. It is really intuitive to use, and easy to get started with. The transcription feature is super accurate, saving me tons of time I used to spend doing this manually or correcting other software. It creates a solid first draft and outline of customer stories, which improves my workflow so much by helping me summarize information and giving me a great starting point. I can't forget the Slack integration, which is going to transform how we share stories and insights with the rest of our organization. We love working with the Peerbound team—the team is fun and easy to work with, very open to feedback, and really responsive. They are collaborative and forward-thinking. Peerbound truly listens to their customers and takes action on their feedback, which is a breath of fresh air compared to other vendors I've worked. Every call we have with them, they roll out new (and USEFUL) updates, so the platform just keeps getting better.

What do you dislike about Peerbound?

They're making me put something here, but there really isn't anything we don't like about Peerbound. We push the boundaries with Peerbound and use it for quite a few fringe use cases, and sometimes there isn't a feature readily available for these situations (which we know is on us). When we bring it up with the Peerbound team, they're always happy to solution with us to figure out how we can use their existing capabilities to achieve our goals OR come up with a great new product improvement to help us out.

What problems is Peerbound solving and how is that benefiting you?

Peerbound streamlines our entire customer story process by automating transcription, quote selection, and initial drafts. We can produce polished, engaging stories faster, which means more resources for our sales, marketing, and delivery teams. Peerbound's new Slack integration will transform knowledge management for us as well by surfacing relevant stories to our teams. So it's solving two big problems for us -- creating content quickly to capitalize on relevant stories, and content utilization, by surfacing these stories so our team can easily find and use them.

Bri Jones
VP, Marketing
★ ★ ★ ★ ★

Awesome team with exciting product!

What do you like best about Peerbound?

Peerbound is a big time-saver. Its transcript and case study generation features cut down on hours of manual work and make it so much easier to create customer stories. I love how it automatically pulls key quotes and drafts an outline and the initial framework really helps me hit the ground running. Plus, viewing transcripts alongside stories is a huge boost to my workflow. The Slackbot’s search function is also a game-changer for our sales team. Another standout is the support. The Peerbound team truly listens to feedback and keeps rolling out new features that make our jobs easier. From adding generating customer slides to working with us to add Google docs, they’re always listening to us and improving the platform. It feels like a genuine partnership. Last, but certainly not least, we've been a customer since they were in beta, and I am absolutely thrilled with the way they've evolved and the direction they are going in — being able to surface account data to our sales teams with both moments of advocacy and relevant use cases will be a game-changer for us and every other marketing organization in the world!!

What do you dislike about Peerbound?

I’m really looking forward to their Fireflies or Zoom integration, since we don’t use the main call recorders they currently support. Having direct call data would streamline things even more. Given how fast they update features, I’m sure this will happen soon.

What problems is Peerbound solving and how is that benefiting you?

Peerbound cuts out a ton of busywork when creating and organizing customer stories. It transcribes calls, highlights the best quotes, and drafts a starting layout so we don’t have to do everything from scratch. Collaborating and sharing within the team is also much simpler now. We can quickly pull the right stories for sales and marketing, which helps us be more efficient and effective.

Austin Spivey
Operations and Engagement Lead
★ ★ ★ ★ ★

A quicker and easier way to create powerful customer stories

What do you like best about Peerbound?

I love how Peerbound quickly highlights the best quotes from interviews so I’m not stuck scrubbing through hours of recordings. It also does a great job surfacing important themes that I might have overlooked. The editor tool only needs a quick pass from me, so I can wrap up a customer story very quickly. Plus, the Peerbound team is really open to suggestions and has made the whole experience feel seamless.

What do you dislike about Peerbound?

I haven’t come across any big issues. It’s pretty straightforward, doesn’t require extra training, and easily fits into the way I already work.

What problems is Peerbound solving and how is that benefiting you?

It used to take me about a week to put together a customer story and chase down approvals after each interview. Now, I can get it done in a couple of hours, which really helps when I’m juggling multiple global events. Peerbound also uncovers advocates I didn’t even know we had, letting me highlight more success stories and show a wider range of engagement. Overall, it’s saved me tons of time and made our customer story process much more seamless.